Author/Consultant
Robin Robinson is a private consultant in the bev-alc industry, enabling brands to find their route-to-market strategy through story-telling, account targeting and sales training. He has developed sales training classes for all 3 tiers of the bev-alc industry.
His whiskey class, Whiskey Smackdown (now re-branded as "The History of Whiskey") is the longest running in the US at 16 years.
He is the author of 2 books on whiskey: "The Complete Whiskey Course" published in 2019; and his newest, "The History of Whiskey in 100 Bottles, Barrels and More", released in October, 2025.